Our work
Taco Bell #ISEEATACO
The magic
Tac-own a landmark. As part of a larger global activation, we placed a taco in the centre of the London Eye. Creating a highly shareable moment that left people wondering how it was possible, the #ISEEATACO campaign had people spotting tacos everywhere.
The measurement
The campaign made over 2.2 billion impressions globally and caught the attention of major publications, including Campaign Magazine.
