Our work
Nike at Camp Nou
The magic
It took Nike two years to perfect its revolutionary new football boot, the Flyknit Magista. We marked the launch with a record-breaking projection on Camp Nou, the world’s biggest football stadium and home to FC Barcelona.
The measurability
The pictures and video of the projection were released online, notching up over 100K ‘Likes’ on Instagram, 60K ‘Likes’ on Facebook and 40K views on YouTube.